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About NOW Products
At NOW-2-U.com, we offer NOW® products at suggested retail price. We support the independent health food channel and we encourage you to shop your local health food store first for NOW products and discover- commitment to natural and organic foods
- knowledgeable sales staff to assist you with product information
- excellent service
- large Inventory of natural products
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NNFA GMP certified with an "A" rating
EXCLUSIVE
NOW sells to the health food channel (HFC). We do not sell to mass markets, chain drug or supermarkets.
AWARDS
NOW Foods’ achievements are recognized in the areas of product excellence, commitment to the environment, safety, and other significant contributions to the natural health industry.
VOLUME
NOW is one of the top 3 volume suppliers of supplements to your local health food stores.
VARIETY
NOW stocks nearly 2,000 sku's - one of the broadest product lines available.
INTEGRITY
NOW is Christian-Principled. We follow the Golden Rule and supply quality products that we use ourselves and recommend to family and friends.
MANUFACTURING
NOW has a core competency in manufacturing a wide variety of dietary supplements and other natural products. We produce tablets, capsules, tea bags, single serve packets, liquid extracts and much more in-house, which keeps costs low. Our array of packaging format capabilities is one of the most complete in our industry.
INNOVATIVE
NOW is a leading progressive supplier for new products. We introduce over 50 new products per year based on sound science and current market trends.
VALUE
Consumers are assured that NOW products are not only low in price but our quality and value is second to none.
CHARITABLE SUPPORT
NOW donates both financially and in staff time to NNFA, Citizens for Health, AHPA, OTA, The Herb Research Foundation, The American Botanical Council, Consumers for Health Choice (UK), The GMO Task Force, The GMP Task Force, American Herbal Pharmacopeia, The Campaign to Label Genetically Engineered Foods, AOAC (method validation) AOCS (American Oil Chemist Society), The Dietary Supplement Education Alliance (DSEA) and more.
OWNERSHIP
Since 1968, NOW has been privately owned by the Richard family. The company was founded to support independent health food stores, and has not strayed from that original mission.










